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Located
on the shores of the Gulf Coast is beautiful and historic Mobile
Bay, Alabama, which attracts over 2 million visitors annually.
Mobile Bay offers an ideal cruise departure point for South
Easterners, with more than 100,000 visitors passing through
the brand new Mobile Alabama Cruise Terminal each year.
The
Mobile Bay Convention & Visitors Bureau is charged with
attracting visitors and conventions to the Mobile Bay area
and strengthening Mobile's image as a national destination.
As part of its efforts, the Mobile Bay CVB decided to better
promote the Mobile Bay area as a vacation destination to the
cruise ship passengers who had come to Mobile to begin their
cruise trips. Rather than simply putting up posters or handing
out brochures, the Mobile Bay CVB wanted a more engaging and
interactive solution, and that's when they called MontegoNet.
Mobile Bay CVB's Mary Toombs explains:
"As
a convention and visitors bureau, there is a unique need to
not only provide effective, up-to-date information to visitors,
but to also collect data about these visitors. We chose MontegoNet's
Barbados kiosk with the large overhead monitor. The kiosk
is located in the passenger processing area of our new cruise
terminal, where passengers waiting to board have time to learn
more about our area. From across the facility, passengers
can watch and listen to a looping DVD on the overhead monitor
that highlights Mobile Bay's attractions. When the visitors
approach the interactive touch screen to find out more about
Mobile Bay, a simple registration page in the kiosk interface
allows us to capture their contact information. With this
information we can track and keep in contact with people we
hope will return for another visit! This kiosk unit is the
ideal solution, and meets all of our needs. MontegoNet's inReach
remote monitoring has been a big plus. With the kiosk located
a good distance from our offices, inReach allows us to remotely
update the information provided to visitors, as well as evaluate
visitor data that we gather. We have been very pleased by
the professionalism and attentiveness exhibited by the MontegoNet
staff throughout every phase of this project."
Click
here to see the Mobile Bay CVB attract loop

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